CLIENT: Coors Light
DATE: August 2016
SCOPE: Coors Light Games was an epic celebration after a summer tour and National program promoting access for guests to win a trip to the 3-day event located in Calabogie Peaks Ontario. Working alongside Coors Light's Sponsorship & Events team since November 2014 when the 'Games' were being ideated - we then proposed, designed and managed the 13 exciting games for 500 guests in 2015 and 2016. This year we were ecstatic to design and build the first ever waterslide lake launch which every guest had an opportunity to try and quickly became the highlight of the games!
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